DNX Brand Story
At our core, we’re all about trying. Not crushing or slaying—just the simple act of helping people do a little better than yesterday.
It’s not marketing mumbo-jumbo either. Years ago, our founder decided to try something different—regular exercise and clean-eating. And little-by-little, he upended his whole life in the best way possible.
He started DNX to help us all level up in some way. Whether you’re trying to eat healthier, hoard more energy, or save time, we want you to catch what you’re chasing. We’re here for the assist with whole ingredients, amazing cuts of meat, and zero of the fillers or sugars that other meat snacks pack in.
Maybe this is a lot of fanfare for a snack, but that’s because it’s so much more than that. It’s a tool for anyone who’s out to squeeze a little victory into their day. Whatever win you’re looking for doesn’t matter to us, because the biggest thing is that it matters to you. We’re just here to have your back as you try.
- John Rooney, Founder, DNX Bar
DNX IS BORN
A 100% clean, nutrient-rich bar made with wholesome ingredients that doesn’t sacrifice taste.
“These are the best tasting meat protein bars I have tried. Very filling as well, would definitely buy again.”
The bar combines grass-fed beef & bison, and free range chicken, with organic fruits and vegetables, delivering a wholesome snack that’s both nutritious and intensely satisfying. Packed with real protein, the DNX bar offers a convenient way to fuel energy, satisfy hunger and deliver delicious, complete nutrition. It’s a natural snack developed for active people in support of their own wellness journey. Enjoy!
Satisfy Your Meat Tooth™
DNX bars deliver complete nutrition without compromises. No more sacrificing taste, convenience, or clean ingredients to get the fuel your body needs. DNX bars are protein-rich meal replacements that combine grass-fed beef or bison, or free range chicken, meat with organic superfoods known for their significant health benefits.
Best of all, DNX bars taste great. Our culinary artisans bring the best out of delicious and ingredients like uncured bacon, grass fed meats, chipotle peppers, sweet potatoes and high quality spices like cardamom to make DNX bars a pleasure to eat.
Looking for the Best?
Most bars make you choose. You can get quick energy and a candy bar flavor – if you give up total nutrition and don’t worry about whether your food is organic. Other bars achieve high protein content using highly processed whey and soy isolates, and they just don’t taste good. And beyond basic nutrients, what about ingredients with benefits like antioxidants, inflammation reduction, muscle recovery, and digestive health?
Complete & Fresh
DNX sources superfoods from around the world, uses only clean ingredients, and combines the skills of nutritionists, fitness experts, and culinary artisans to put everything you need into one convenient and delicious product. The bars are vacuum-packed, and stay fresh for a year without refrigeration.